[This is another in a series of posts by Susan Maphis covering the impact of the Consumer Product Safety Improvement Act (CPSIA). For more information about the CPSIA, read Susan's previous article: The End Of Handmade and sign up for her CPSIA Alerts Mailing List ]
Jamie’s Painting and Design is a small company that creates personalized ceramic keepsakes for children. The designs of artist/owner/founder Jamie R. Lentzer have been feautured on television’s Ellen and Extreme Makeover: Home Edition. Lentzer’s livelihood is now being threatened, however, by the CPSIA.
“I am very concerned about the law as it affects my company directly,” Lentzer says. “I make personalized ceramic keepsakes, wall art, plates and ornaments for children. They are not directly intended to be played with - however they do hang in a child’s or infant’s room.”
“The added testing to each batch of products is huge for my small company,” she continues. “I work with large and small retailers around the country and this, added to the dismal economic climate - it is disastrous. We cannot afford to test all 300 sku’s we have.”
What’s ironic is that, even though Lentzer’s products are marketed as children’s personalized creations, usually a child will never even touch the keepsake. “One problem I have with the law is that they are assuming the children are even coming in contact with these items, or that after I purchase the parts (that have no lead in them) and I assemble them to create my product - they are assuming I would put lead in them,” she says. “As a maker of basically a keepsake, or art, we have been recommended to to put a sticker on the back of every item we sell stating that it is not a toy and not to be handled or played with by children and it is to be hung on the wall by an adult.”
Personalized name plaques, such as the beautiful ballerina plaque above, sell for $35. If you’d like to view more of Lentzer’s products, visit JamiesPND.com.
[ For more information about the CPSIA, read Susan's previous article: The End Of Handmade]